What do you want from your business? Why do you put up with the stress, hassles, and long hours that often accompany owning a small business? What do you want your business to provide to you and your family?
These are some of the most important questions you can ask yourself regarding your business. The answers (or lack thereof) determine the decisions you make and the actions you take.
Our business is much like a blank canvas, and we get to choose what we paint on it. If we have no final image in mind, but simply begin slapping paint on the surface, we will likely end up with a mish mash of colors that is meaningless. However, if we identify our final product, plan our work, and then implement our plan, our results will be meaningful.
Too often we get absorbed in the daily grind and lose sight of our final destination. Too often we lose focus of why we own a business and allow the business to own us.
While mundane tasks are a part of owning a business, if they dominate our activities we can easily stagnate. We fail to move toward our long-term goals, and the result is frustration and disenchantment.
To accomplish our long-term goals we must cut to the chase—we must identify those goals and then remain focused on them. We must be pro-active in their achievement. To do otherwise is to allow our life and our business to drift aimlessly.
