Don’t repeat your mistakes

If you have been in business very long, you have run into problems in your small business. Whether those problems involve employees, or customers, or vendors, they can be distressing.

While it would be unreasonable to expect to eliminate every problem, too often the owner simply accepts problems and frustrations as a normal part of business. And so, little is done to address the cause of the problems that do occur.

I am a firm believer that we shouldn’t casually accept problems in our business. A problem indicates that a mistake was made, whether from simply not knowing better or outright negligence, a problem or undesired outcome is a sign that the wrong actions were taken.

If you address the actions that caused the problem–and develop a procedure to take different actions–you will be able to avoid a repeat. In other words, learn from your problems and mistakes so that you won’t repeat them.

Operations manuals: the “recipe book” for your small business

Would you try to bake a pie without a recipe? You could spend countless hours mixing ingredients trying to find the combination that produces a tasty pie. And in the end, you could wind up with a gooey mess that tastes nothing like what you intended.

The same thing can happen with your small business. Without operating policies and procedures, you and your employees can waste hours trying to complete a task, only to find that the results are not what you wanted. You can work conscientiously and diligently, only to discover that your “recipe” was wrong. But it doesn’t have to be that way.

Consistent actions produce consistent results. Documented systems, processes, and procedures–when followed–create consistent actions. With operating systems and procedures, you can get consistent results–the results that you desire.

An operations manual is the “recipe book” for your small business. It provides step-by-step instructions for the tasks you and your employees perform. When the procedure is followed, the results are predictable. Just like following a recipe for a pie. Except a lot more is at stake with your business.

Many small business owners know that they should develop systems and processes for their business, but find the task overwhelming. They don’t know where to start, how to proceed, or how to develop procedures.

With procedures and processes in place–with your business systematized–your employees know what you expect and can deliver. Your customers will receive more consistent quality. And you can delegate, confident that your business will produce the results that you desire. It is a win- win- win.

If you wouldn’t try to bake a pie without a recipe, why would you want to run your business without an operations manual? No matter what type of small business you own–internet marketing, home based, service, real estate, contracting, manufacturing, retail–systems, processes, and procedures will help you consistently get the results that you desire.

A policies and procedures manual, or a box of chocolates

Do you sometimes feel as if your small business is similar to Forrest Gump’s portrayal of a box of chocolates: You never know what you are gonna get? If so, your life can easily be filled with anxiety and frustration.

Unintended results can be a source of considerable stress. They can produce unhappy clients, unmotivated staff, and many other problems for a small business owner. Your time can be consumed as you struggle to put out fires and cope with the latest crisis. But your business doesn’t have to operate that way.

The results achieved by your company are not a result of karma. They are the consistent and natural result of the actions that you and your staff take. The nature of those actions is the cause of the problems you experience.

If you wanted to bake a pie, you would most likely follow a recipe. You know to take certain steps to create a particular result. Each step would have the identical purpose-to make a delicious pie. The steadiness with which you adhere to the recipe would govern the consistency with which you would produce scrumptious pies. The same holds true of every assignment inside your business.

No matter the product you make or the service you provide, specific steps are required to get the wanted results. When those steps are not followed, your small business is a box of chocolates-you are never certain what you are going to get. And it is seldom what you desired.

The problem gets more complicated when employees are involved. If you have made a lot of pies, you might be able to bake them with no recipe. You know the steps and follow them conscientiously. But your employees have most likely baked far fewer pies than you. They need that recipe, and they require it in writing.

With a written recipe-a procedure-your workers can bake a pie just as delicious as yours. Absent a procedure, that pie might as well be a box of chocolates, as you do not know what you are gonna get. It might be delectable, or it could better function as a ship anchor.

Written policies and procedures provide your employees with the expectations they must have to consistently bake pies, or manufacture widgets, or offer outstanding service for your customers, or any other chore in your company. Written policies and procedures provide the means by which staff will consistently create the results you want.

When every job within your business has such expectations-when you have a comprehensive operations manual-your business has a much greater possibility of providing knowable results. When you have proven policies and procedures for your business it will be a box of chocolates-a cause of pleasure and enjoyment. But it won’t resemble Forrest Gump’s claim, because you will know exactly what the results will be. And that is a good thing.

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